Surveys provide merchants with a way to gain feedback from new and existing clients. Customers can scan a barcode and instantly access a Boomuhrang survey from the business. This survey can be linked with reward points or offer a free small gift upon completion of the survey. Select a survey and category from the options [...]
Staycation Deals
June 28, 2012 By Leave a Comment
Stay/ca/tion – Described as a vacation that is spent at or near one’s home enjoying all that home and one’s home surrounding environments have to offer. Staycations have become very popular due to shrinking budgets, hectic work schedules, and the daunting airport rituals now required of travelers. Many people find it easier, relaxing, and cost [...]
Variety is the Spice of Life
June 21, 2012 By Leave a Comment
Could your deal site use some spicing up? Have you tried using multi-deal pages to create variety in your deals lineup? Now is the time. Multi deal pages are a collection of deals, usually consist of 9-12 merchants within the same category all placed on the same page. This will attract a wider array of [...]
Life Under the Big Top
June 7, 2012 By Leave a Comment
Another great source for deals is events. Fairs, amusement parks, the circus, and zoos are great family entertainment and are popular things to do nearly all year round. Many of these amusement attractions subcontract their ticketing systems to POS companies. When talking to these amusement companies make sure you let them know that your daily [...]
Free Deals Best Practice
May 31, 2012 By Leave a Comment
A recent business review conference revealed a flaw in what some clients may be doing when running a free deal. Conventional best practices suggest to run a main deal for 1-3 days and then migrate it over to a side deal. This practice continues to generate the most sales for that feature deal. When running [...]
Ideas Worth Spreading
May 10, 2012 By Leave a Comment
This phrase is borrowed from a website – www.ted.com. Bookmarking this site will bring you a pathway to jaw-dropping ideas delivered by people you will be surprised to see. Yes, there are great thinkers, renowned dignitaries and celebs sharing ideas, but the most provocative talks are from everyday folks like you and me that care. [...]
What Doesn’t Get Measured Doesn’t Get Done
May 10, 2012 By Leave a Comment
This is an old saying, but still very pertinent — especially when it comes to the world of deals and ecommerce. Most deal platform providers give you the software and then send their publishers into the big bad world of competition with a one-page best practices sheet and hearty good luck wishes. At Shoutback, we [...]
Who’s Ready for Mother’s Day?
May 3, 2012 By Leave a Comment
Mother’s Day continues to be a very popular holiday and a great time to give gifts. Has you deal site strategy included Mother’s Day? We began seeing at Thanksgiving last year the enormous impact running themed multi-deal pages have on sales. Assuming you have not put a Mother’s Day strategy in place for 2012, here [...]
When is a Good Deal a Great Deal?
April 5, 2012 By Leave a Comment
Remarkably, there is a difference between a good and great deal. What is a great deal? A great deal is defined by what you want it to accomplish. Sometimes a deal’s goal is to increase the number of opt-ins based on the merchant’s popularity in your area. How do you measure a great deal the [...]
Announcement: Just Found $100,000. Is it Yours?
March 29, 2012 By Leave a Comment
More good news about themed multi-deal pages. Just this past week we had a partner run a multi-deal page using a golf theme. This page ran for a week in addition to their normal diet of daily deals. This golf page, featuring six courses, added nearly 14% to their sales they will see in March. [...]
